Namibia Dairies is proud to announce the refreshed look and feel of Culture Collection Oshitaka, one of Namibia’s most beloved filling brands. As part of the Culture Collection family, Oshitaka’s new packaging celebrates the rhythm, colours and stories that shape everyday Namibian life, while keeping the same authentic taste that has been trusted for generations.
More than just a new design; the refresh is a tribute to the people, the places and the cultural heartbeat that Oshitaka has long been part of.
Namibian life is vibrant and full – full taxis, full schedules, full homes and full hearts. For years, Oshitaka has held a steady place in this daily rhythm, from travelling alongside families, to busy kitchens during early morning routines or weekend gatherings and quiet moments alike.
The new look pays homage to this rich cultural tapestry through bold colours, traditional visual motifs and lively illustrations that echo the energy of Namibia’s diverse communities. It’s modern, it’s proud and it remains deeply rooted in the heritage that defines the brand.
While Oshitaka’s refreshed packaging brings a contemporary appeal to shelves across Namibia, one thing remains unchanged: its trusted quality and unmistakable taste.
The redesign reflects Namibia Dairies’ ongoing commitment to innovation, consumer connection and brand relevance – ensuring that our traditional foods continue to grow with the generations who love them.
The campaign message Full of Culture captures what Oshitaka stands for today: a brand and a product that evolves without losing its roots; one that sustains, comforts and connects. Whether enjoyed at home, on the go, at work or shared with loved ones, Oshitaka remains a nourishing staple that fits seamlessly into the rhythm of real Namibian living.
You can find Oshitaka’s refreshed packaging on shelves nationwide. Explore more about our Culture Collection at:
